About Blackwing
Blackwing exists for brands in transition.
Blackwing was built for moments of movement: new brands, new markets, new offers, new campaigns, new systems and new levels of growth.
The name is inspired by the stork, a symbol of transition, timing, protection, family, movement and arrival. For Blackwing, that meaning translates into strategic transformation: helping brands move from scattered ideas to premium, structured, revenue-focused execution.
The Founder
Led by Amor Waters.
Amor Waters is a marketing, sales and revenue strategist with more than 13 years of experience across global B2B marketing, fintech, brokerage growth, premium retail, social media scale, high-ticket sales and digital execution.
She has led marketing and revenue functions across industries where performance matters: luxury retail, trading education, fintech, brokerage environments, B2B marketplaces, social media, paid media, podcasts, CRM systems, email marketing, brand reputation and content monetisation.
- A strategist who understands both brand and revenue
- A designer who understands conversion
- A marketer who understands sales
- An AI builder who understands execution
- A consultant who can work across strategy, systems and implementation
What makes Blackwing different
Premium Taste
Design-led thinking with a luxury, editorial and executive-level standard.
Revenue Discipline
Every asset is built with a commercial outcome in mind.
AI-Enabled Execution
Smarter workflows, faster builds and modern digital systems.
Hands-On Strategy
Not just advice. Direction, structure and implementation.